What are the technologies and programming languages?
- Programming Languages: PHP; Ruby on Rails
- Standards: WSC/ISO
The World Wide Web Consortium (W3C) or the Worldwide Web Consortium (WWC) is an organisation that develops of open standards to ensure the long-term growth of the World Wide Web. It offers a public forum for all stakeholders in the web to develop shared, interoperable standards: browser and authoring tool makers, web content creators, people with disabilities, educators and governments.
The International Organization for Standardization (ISO) is the leading international organization in the field of standardization. A not-for-profit entity founded in 1947, it produces internationalized world standards for products and services as well as development tools for trade and industry.
Who should have a website?
Nowadays, having a website is the standard of existence. Almost every potential customer searches for information about products and services on the Internet. The current Internet has replaced a dictionary, a telephone directory, and often even the opinions of friends.
Having a website is not associated with high costs, and at the same time serves as a business card for future potential customers. As with a paper business card, websites must also meet the appropriate standards.
There are many free solutions that will allow you to have your own website at the start-up stage of your business.
It does not matter if you have a small business or a large corporation, it is expected that such a company will have its own showcase on the Internet.
Which programming language to choose?
When creating a website, one often comes across various concepts. Such as PHP, Ruby, Java and others.
This is just another way of designing the structure of the website so that it can load nicely, correctly and quickly for potential users.
The choice of language is a matter of what functionalities are necessary and what is the budget. In the case of low-budget activities, the easiest way is to choose CMS opensource.
Why is usability of website important?
In order not to lose traffic from search engines like Google, Yahoo! Search Marketing and Bing you should make sure your site has high usability standards in terms of navigation structure, page load time and page design layout (which includes color scheme). You also want to strive for an original content strategy which incorporates keywords throughout your pages so people will continue coming back.
The usability of your website is important because it will affect how well your site ranks in search engine results pages like Google or Bing; if users cannot find what they’re looking for within seconds then they may leave your page before looking any further. If your website is too difficult to use, then visitors may be turned away as well. When a visitor can’t find what they need on the homepage or within seconds of searching for it, that’s when they will leave and never come back again.